FIA Awards: Santam awarded top personal insurance company

3 min read 01 September 2023

Santam has been named Non-Life Insurer of the Year at the prestigious 2023 Financial Intermediaries Association of Southern Africa's (FIA) Intermediary Experience Awards, held in Johannesburg last night. Santam was awarded the prize in the Personal Insurance category, which is one of the most competitive categories at the awards.

The award follows Santam’s strong interim results announcement yesterday, where the insurer shared that it had more than doubled its interim profit with a 146% increase in headline earnings per share.

The FIA Intermediary Experience Awards are the most prestigious and well-known annual recognition event in the South African financial services industry and present an essential yardstick to determine whether the industry is effective and meeting the demands of the market. 

Commenting on the accolade, Andrew Coutts, CEO of Santam Broker Solutions said: “We are honoured to receive recognition in the personal insurance category of the FIA Intermediary Experience Awards. We greatly value our intermediaries and this recognition reflects our commitment and hard work to provide them with the best possible insurance experience.”

Coutts added that the significance of the award is enhanced by the increasingly nuanced risk environment for insurers and intermediaries as well as the economic pressures facing consumers.

“Intermediaries play an integral role in the way we understand and respond to these challenges, which continue to put pressure on the industry. This award encourages us to continue to strive for excellence, and to work hard to earn and retain the trust and confidence of our intermediaries and their clients.”